The Solution

In response to this need, uPrefer Solutions has developed a rapidly deployable, low-cost, and scalable solution built on an existing SAP CRM framework, making Enterprise Preference Management an integral part of SAP for Utilities and eliminating the need for expensive third party software. This solution enables companies to effectively communicate with the customer, thereby increasing customer satisfaction, as well as achieving better sales & marketing campaign results, and ultimately, an improved bottom-line. 

any new communication channels. The result is a rapidly deployable, low-cost, future upgrade compatible (e.g. SAP Multi Channel Foundation for Utilities,  SAP S/4 HANA) and scalable solution built on existing SAP CRM framework. Today, Enterprise Preference Management is an integral part of SAP for Utilities, eliminating need for expensive third-party software.

How does the solution address the pain points

Technical Features

Pain Points

Disparate Systems/Call Handling Time

Standard CRM

  • Single screen – SAP CRM screen
  • Automatic creation/ending of preferences using Rules Engine
  • Leverage SAP master data – Single view of the customer

Regulatory/ Compliance issues

Audit Traceability

  • Historical Preferences stored
  • Customer consent for text messages/phone (TCPA)
  • Marketing opt-in/out as a separate preference

Self Service Adoption

Web/ Mobile / Social Media

  • Web APIs
  • Easy to use GUI/ Fiori

 

Future Upgrades/ Scalability

Standard CRM/ MCF

  • Flexibility to add additional communication types/channels
  • Upgrade compatibility/MCF tested/S/4 HANA 
 

Costs / Customer Experience

 

uPrefer Solutions’ futuristic solution leverages the standard SAP CR&B processes and is adaptable to